The popular Indian television program Taarak Mehta Ka Ooltah Chashmah’s production company, Neela Films, has declared its intention to enter the gaming industry.
The corporation has established Neela Mediatech Pvt Ltd, a new business venture with a ₹24 Crore investment that is centered on gaming, animation, and e-commerce.
By March 2024, they hope to have downloaded 100 million games. The business has launched “TMKOC Play,” a gaming platform that promises to bring back the cherished TV characters from the show while providing an engaging gaming environment.
Free-to-play games, cloud-based missions, blockchain-powered adventures, and virtual reality experiences will all be available on this platform. Neela Mediatech also intends to provide children’s animated programs and rhymes.
With fifteen games accessible in English, Hindi, Marathi, Punjabi, and Bengali, the gaming section has had a strong premiere. For Android smartphones, users can download the games via the Play Store.
The app has already received five million downloads. “Jump Bhide Jump,” “Run Jetha Run,” “Bhide Scooter Race,” and other games are available.
Characters : Jethalal ( Jetha ) , Bhide, Daya ( Dayaben ), Babita , Popat, Sodhi
Based on Taarak Mehta Ka Ooltah Chashmah ( TMKOC ), Run Jetha Run is a casual mobile game. It has characters based in Gokuldham Society like Jethalal ( Jetha ), Bhide, Dayaben ( Daya ) , Popat , Babita , Iyer , Sodhi and so on.
Play as the characters from the TMKOC universe and experience the same fun and comedy in the game as it is in the show!
“BHIDE SCOOTER RACE” is the ultimate thrilling Indian racing game that is sure to keep you on the edge of your seat! Choose your favorite scooter and compete against other players in a thrilling race to the finish line. With stunning graphics and challenging gameplay, “BHIDE SCOOTER RACE” offers an immersive and unforgettable racing experience that will keep you coming back for more.
Introducing ‘Popat Cut & Run Adventure an exciting and addictive Indian runner game that will keep you entertained for hours. In this game, you play Popatlal (Popat), an Indian quirky character who is always on the lookout for shortcuts. Your goal is to help Popatlal (Popat) collect coins and power-ups while avoiding obstacles and enemies. Join your favorite Indian characters from the Indian show, including Popatlaal, Jethalal, and Dayaben, as you take on this exhilarating challenge.
“Taarak Fruit Match,” the hilarious and engaging match 3 puzzle game inspired by India’s most beloved comedy TV show, “Taarak Mehta Ka Ooltah Chashmah.” Step into the shoes of the endearing character, Taarak Mehta, and embark on a fun-filled adventure as he navigates the challenges of maintaining a healthy lifestyle, thanks to his caring wife, Anjali Mehta.
“Jump Bhide Jump” is an exciting and entertaining 3D mobile game inspired by India’s beloved comedy TV show, “Taarak Mehta Ka Ooltah Chashmah.” In this game, players assume the role of Aatmaram Tukaram Bhide, the dedicated and meticulous “Ekameva” secretary of Gokuldham society. Embark on a thrilling adventure as you climb a towering structure that rotates continuously.
“Match Pool | TMKOC Game” is an addictive and exciting puzzle adventure that combines the addictive gameplay of the 2048 genre with the charm and humor of the beloved television show “Taarak Mehta Ka Ooltah Chashmah” (TMKOC). With its beautiful visuals and interactive mechanics, this game promises an engaging and immersive experience for players of all ages.
With this calculated action, Neela Films’ intellectual property has expanded and become more diverse outside its production for television.
While commenting on the development, Managing Director of Neela Film Production and Neela Mediatech, Asit Modi said, “Our strategic vision includes reinforcing our content pipeline, captivating the mobile-first gaming community, and establishing ourselves as the go-to YouTube Channel for children. With this we hope to redefine the entertainment space ensuring that our audience continue to enjoy exceptional and immersive experiences”.
